In today’s crowded e-commerce landscape, building trust with your audience is more important than ever. User-generated content (UGC) has become a powerful tool to establish that trust, giving customers confidence by showing real people interacting with your products. But not all UGC is created equal—video UGC for Shopify takes things to the next level. 

Unlike text-based reviews, video content is dynamic, authentic, and deeply engaging. It allows potential buyers to see your products in action and connect emotionally with customer stories. This makes video UGC a crucial part of your store’s social proof, boosting conversions and fostering loyalty among new and returning shoppers. 

However, the challenge lies in managing this content effectively. 

Fortunately, Shopify offers several specialized apps that make it easier to collect, display, and leverage video UGC. In this article, we’ll walk you through the top 5 Video UGC Shopify apps that can help transform your customer interactions into conversion-driving assets. Whether you’re a small Shopify store or a fast-scaling brand, these tools will help you stand out and connect with your audience in a whole new way.

What to Look for in a Video UGC Shopify App

Not all video UGC tools are created equal, so it’s important to know what features to prioritize when selecting the right app for your Shopify store. The right tool will not only simplify content collection but also enhance how that content is displayed and used to drive conversions. Here are the key factors to consider:

1. Ease of Collection  

Look for apps that make it easy for your customers to share their videos. This could be through automated requests, email reminders, or simple upload portals. Reducing friction in the submission process ensures you’ll collect more high-quality video UGC.

2. Customizable Display Options  

Your brand’s look and feel are essential, so choose an app that allows you to tailor how video UGC appears. This can include widgets for product pages, carousels, or pop-ups, ensuring the content aligns with your design and engages visitors seamlessly.

3. Integration with Shopify  

A good video UGC app should integrate easily with Shopify through the app store. This ensures the videos are embedded directly on product pages or other key areas of your site without complex coding. The smoother the integration, the more effective the content becomes.

4. Interactive and Shoppable Videos  

Some apps go beyond displaying video UGC by making it shoppable. These tools allow customers to click through and buy directly from the video, creating a more immersive shopping experience and increasing the likelihood of conversion.

5. Analytics and Performance Tracking  

Tracking the performance of your video UGC helps you understand what resonates with your audience. Look for apps that provide detailed analytics, such as video views, engagement metrics, and conversions, so you can fine-tune your strategy.

By focusing on these elements, you’ll be better equipped to select a Video UGC Shopify app that aligns with your business goals and delivers measurable results. Now, let’s dive into the best apps available to help you take full advantage of video UGC.

1. Moast: The Best Video UGC App for Shopify  

When it comes to collecting, displaying, and leveraging video UGC for Shopify, Moast stands out as the ultimate solution. Moast combines ease of use with advanced features that allow Shopify brands to transform customer interactions into powerful social proof. From gathering high-quality video content to creating interactive, shoppable widgets, Moast offers a seamless experience designed to boost conversions.

Key Features:  

• Collect Video Testimonials Effortlessly: Request videos directly from your customers with a streamlined submission process.
• Interactive Widgets with Customer Profiles: Turn reviews into engaging stories by displaying customer videos alongside their profiles, making the content more personal and relatable.  
• Shoppable Video Display: Embed videos on product pages with clickable options that guide viewers straight to checkout.  
• Customizable Design: Match the widget layout to your brand’s aesthetics for a cohesive shopping experience.  
• Advanced Analytics: Track video performance with built-in analytics to measure engagement and conversion rates.

Why Moast Is the Best Choice  

Moast brings outdated reviews to life by focusing on conversational, interactive video UGC that resonates with today’s shoppers. Instead of static testimonials, Moast allows Shopify stores to showcase real customers using their products in an authentic way, building trust at every stage of the buyer’s journey. By turning your existing customers into ambassadors, Moast not only improves conversion rates but also strengthens brand loyalty.

Best For:  

• Shopify stores seeking an all-in-one platform for collecting, managing, and displaying video UGC.
• Brands looking to create more personalized shopping experiences with customer-driven content.
• Merchants who want a shoppable video UGC solution that integrates seamlessly into Shopify.

With Moast leading the way, brands can confidently build stronger connections with their audience and drive more sales through the power of video UGC for Shopify.

Download the Moast Shopify app

2. Loox: Photo & Video Reviews That Convert  

Loox is a popular Shopify app known for helping merchants build trust through beautifully presented customer reviews. While it started with photo-based reviews, Loox has expanded to include video UGC, giving Shopify store owners a versatile tool to collect and display social proof.

 Key Features:  

• Video & Photo Reviews: Collect both videos and photos from customers, providing a dynamic range of user-generated content.  
• Visual Social Proof Widgets: Showcase reviews through visually appealing carousels and galleries that complement your store’s design.  
• Automated Review Requests: Automatically send follow-up emails asking for video or photo reviews after a purchase.  
• Mobile-Friendly Displays: Ensure your video UGC looks great across devices with responsive design options.  
• Integration with Shopify & Social Channels: Display reviews on product pages and seamlessly share them on social media platforms.

Why Loox Stands Out  

Loox places a heavy emphasis on aesthetics, making it ideal for brands that rely on visual storytelling. With Loox, Shopify merchants can use a mix of video and photo reviews to engage potential buyers, giving them a clearer picture of the product experience. The automated follow-up system ensures that stores consistently gather fresh content, keeping their social proof relevant and up to date.

 Best For:  

• Shopify brands that focus on visual storytelling and want to display both photo and video UGC.  
• - Stores looking for a tool that sends automated review requests to keep the content flow consistent.  
• - Merchants who want to feature video UGC for Shopify in visually engaging ways, boosting customer trust.

Loox’s combination of photo and video UGC makes it an excellent choice for Shopify stores that prioritize sleek design and impactful social proof.

Download the Loox Shopify App

3. Videowise: Drive Sales with Shoppable Video UGC  

Videowise offers a unique approach to video UGC for Shopify by making it shoppable, turning engaging content into a direct path to purchase. With high-speed video galleries and seamless Shopify integration, Videowise empowers merchants to deliver immersive video experiences that don’t just inform but convert.

Key Features:  

• Shoppable Video Galleries: Embed product-linked videos that allow customers to shop directly from the content.  
• Lightning-Fast Video Playback: Ensure videos load instantly for smooth customer experiences across all devices.  
• Customizable Video Widgets: Match video placements to your store’s branding and design.  
• Advanced Analytics: Track views, engagement, and conversion metrics to understand the impact of video UGC on sales.  
• Seamless Shopify Checkout Integration: Customers can move from video to checkout without disruption, creating a frictionless path to purchase.

Why Videowise Stands Out  

Videowise shines by focusing on shoppable video UGC, a feature that many other apps lack. With the ability to create product-linked videos, brands can transform customer content into an interactive experience that drives conversions. The app’s high-speed video technology ensures there’s no lag, keeping users engaged and on the path to purchase.

 Best For:  

• Shopify stores that want to offer shoppable video UGC for a more interactive customer journey.  
• Brands looking for high-speed video galleries to maintain engagement and reduce bounce rates.  
• Merchants focused on driving conversions directly from video content.

With Videowise, Shopify merchants can bridge the gap between customer-generated content and sales, making it an excellent choice for stores looking to enhance the shopping experience with video UGC for Shopify.

Download the Videowise Shopify App

4. Stamped.io: Collect and Display Video Testimonials  

Stamped.io is widely known for its comprehensive review platform, but it also offers robust video UGC for Shopify. With a focus on collecting and displaying video testimonials, Stamped.io allows brands to blend video content with traditional reviews, creating a well-rounded and engaging social proof strategy.

 Key Features:  

• Video Testimonials Collection: Request video reviews directly from customers through follow-up emails.  
• Integrated Reviews & Video UGC: Combine video content with written reviews for a multi-dimensional social proof experience.  
• Multi-Channel Display Options: Showcase video testimonials not only on product pages but also across social media platforms.  
• Customizable Widgets: Design video UGC displays to match your brand's style and fit seamlessly into your store layout.  
• Performance Analytics: Monitor how your video testimonials perform, tracking engagement and their impact on conversions.

Why Stamped.io Stands Out  

Stamped.io’s ability to integrate video UGC into traditional reviews makes it a powerful tool for stores seeking to build trust and credibility. Customers can share their stories through video, providing potential buyers with a rich understanding of the product experience. Stamped.io's multi-channel capabilities also allow brands to leverage their content on and beyond their Shopify stores.

 Best For:  

• Shopify stores looking to combine video and text reviews for a more comprehensive UGC strategy.  
• Brands that want multi-channel video displays to share testimonials across platforms.  
• Merchants seeking a scalable review solution that includes video UGC alongside traditional reviews.

Stamped.io is an excellent choice for Shopify brands that want to harness video UGC for Shopify while maintaining the flexibility to use text-based reviews in parallel.

Download the Stamped.io Shopify App

5. Yotpo: Expand Your UGC with Video Reviews

Yotpo is a leading platform in the e-commerce space, well-known for its robust UGC capabilities, including video reviews. Designed for brands that want to maximize the reach of their social proof, Yotpo allows Shopify merchants to easily collect, showcase, and distribute video UGC alongside other types of reviews, offering a comprehensive approach to building customer trust.

Key Features:

• Automated Video Review Requests: Set up automated requests for video reviews to keep fresh content flowing in.
• AI-Powered Content Curation: Yotpo’s AI highlights top-performing videos, ensuring the best content is always visible to potential buyers.
• Cross-Channel Distribution: Syndicate video UGC not just on Shopify product pages but across social media and partner sites to extend its impact.
• Customizable Video Galleries: Embed video reviews in sleek, on-brand galleries that blend seamlessly with your store’s look and feel.
• Detailed Analytics: Get insights on engagement metrics and the conversion impact of your video UGC, enabling data-driven optimization.

Why Yotpo Stands Out

Yotpo’s strength lies in its cross-channel syndication and content management capabilities, making it perfect for brands that want to maximize the value of their UGC across platforms. With AI-powered content curation, Yotpo ensures that high-impact video content takes center stage, helping increase conversions and build customer loyalty. Additionally, its customizable display options allow brands to tailor video UGC to fit their site’s aesthetic.

Best For:

• Shopify stores looking to distribute video UGC across multiple channels for wider reach.
• Brands seeking AI-driven curation to ensure the best content is always in view.
• Merchants who need a full-featured UGC solution that combines video with other review types.

Yotpo’s all-in-one UGC platform is a strong choice for Shopify stores that want to streamline their video UGC for Shopify and expand its impact beyond their website.

Download the Yotpo Shopify app

How to Maximize the Impact of Video UGC on Shopify

Choosing the right video UGC for Shopify app is a great start, but there are several strategies to make sure your video content has the maximum impact. Here are some tips to help you turn your UGC into a conversion-driving asset:

1. Strategically Place Video UGC on Key Pages

To boost conversions, position video UGC on high-traffic pages like your homepage, product pages, and checkout page. Featuring real customers in action builds trust at crucial points in the buyer’s journey, encouraging potential buyers to follow through with their purchase.

2. Use Shoppable Video Features for Seamless Purchases

If your app offers shoppable video features, make use of them! By linking products directly within videos, you allow customers to shop instantly, removing any friction between interest and action. This is particularly effective for highlighting bestsellers or new arrivals.

3. Encourage Specific Content from Customers

When requesting video testimonials, guide customers on what to include. You can ask them to mention why they chose your brand, how they use the product, or even a favorite feature. This helps ensure the video UGC is informative and persuasive for other shoppers.

4. Leverage Multi-Channel Distribution

Take advantage of cross-platform sharing options to distribute video UGC on social media, in email campaigns, and on partner websites. This broadens your reach, giving new audiences the chance to see authentic customer stories and increasing the impact of your content.

5. Regularly Refresh Video Content

New UGC keeps your store looking fresh and updated, so encourage ongoing submissions from repeat customers or brand ambassadors. Many apps allow automated requests, making it easy to keep the content cycle active without much effort on your end.

By following these tips, you can make the most out of your video UGC for Shopify and create an authentic, engaging shopping experience that builds trust and drives conversions.

Conclusion: Choosing the Right Video UGC App for Your Shopify Store

Video UGC has become a must-have tool for Shopify merchants looking to build trust, drive engagement, and increase conversions. With the right app, you can turn customer experiences into powerful, authentic social proof that resonates with shoppers.

Whether you’re interested in interactive widgets with Moast, the visual appeal of Loox, the shoppable galleries from Videowise, the review integration with Stamped.io, or the multi-channel distribution options of Yotpo, each app offers unique features to elevate your video UGC for Shopify.

Ultimately, the best choice depends on your brand’s goals and how you envision using video UGC. With one of these top-rated apps, you’ll be well-equipped to showcase customer stories, enhance the shopping experience, and build a brand that customers trust.