Fushi Increases Customer Engagement with Shoppable Videos
April 15, 2025
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3 min read
Fushi is all about wellness through nature. They believe in creating powerful natural products that nourish both the body and the mind. With a focus on high-quality, sustainable ingredients, Fushi brings wellness into the everyday lives of their customers.
Problem
Fushi wanted a better way to showcase their products in action. How-to videos on applying products and before-and-after results could provide potential customers with real-life examples of the benefits. Their goal was to make it easier for shoppers to connect with their products through authentic, relatable content.
Solution
Fushi integrated Moast’s shoppable video widget to bring these real stories to life. They featured customer stories, how-to videos, and before-and-after transformations directly on their site. By doing so, they made it easy for shoppers to see real results and learn more about how Fushi’s products can enhance their daily routines.
“Moast makes it so easy to bring our community’s real stories to life. We love how simple it is to integrate video and give our customers a true feel for what our products can do for them.”
Candice Wu
Product Manager, Sisyphus
Results
By showcasing authentic content through Moast, Fushi has created a more engaging shopping experience. Shoppers now get a glimpse into how real people use and benefit from their products. The shoppable videos help customers feel more confident in their purchases and allow them to connect with the Fushi community.