Building an online presence for high-end, heated outdoor furniture is no small task. Galanter & Jones, known for their luxurious heated seating, had to find a way to showcase their products to a broader audience, beyond their San Francisco showroom.
With only a physical showroom in San Francisco, it was hard to get their furniture in front of customers nationwide. Their challenge was clear: once people experienced their heated seating, they wanted one, but few outside the area had the chance. They needed to replicate that experience digitally and use existing customers’ homes to show their furniture in real-life settings.
Galanter & Jones turned to Moast to collect and display customer content, creating an interactive map that allowed shoppers to browse real customers in their area. Shoppers could see beautiful outdoor setups, ask questions directly, or even visit a local owner to experience the furniture in person—just like visiting a showroom.
Thanks to Moast, Galanter & Jones can now showcase real customer experiences with their furniture through photos, videos, and testimonials. Shoppers can connect with customers directly, ask questions, and even visit homes to see the furniture in person. This has provided powerful social proof and helped build trust. They’ve also replaced their static reviews page with Moast, allowing dynamic customer interactions that better demonstrate their products in action.
With Moast, Galanter & Jones has:
