How to add links to captions

You can make text inside your captions clickable. This is useful if you want to:

• Tag a creator’s Instagram or TikTok profile

• Link directly to a product or collection

• Send shoppers to any relevant page

How to add a link

1. Go to the Captions section for your media.

   

2. Highlight the text you want to link.

   

3. Click the insert link button.

   

4. Paste your link and click Insert link.

   

Your caption will now display as clickable text for shoppers.